The Kaine for Virginia campaign launched a new Spanish Language ad, “Values,” highlighting Senator Kaine’s lifelong commitment to the values of hard work and service to others.
The ad features Virginia voters speaking about how Senator Kaine has led a life committed to hard work and helping others, beginning with his time in Honduras as a missionary to running for office and instilling those same values in his children with his wife, Anne Holton. The ad ends with Senator Kaine speaking directly to voters about how he recognizes their efforts to better the lives of their families and how he is committed to helping those efforts, stating that “your fight is his fight.”
Throughout his career, Senator Kaine has worked to help Virginia’s families by lowering healthcare costs, creating safer communities, and lowering the costs of receiving an education. He is committed to continuing this work if elected to the US Senate for another term.
“Valores” will air on broadcast television and cable and on digital streaming platforms. The ad is part of a multicultural, multilingual ad campaign launched in August that includes advertising reaching the African American, Latino, Korean, and Vietnamese communities on radio, print, broadcast, and digital. The campaign’s radio ads reaching African American and Latino voters started at the beginning of Early Vote in September.
“Virginia’s voters know Senator Kaine’s commitment to doing whatever it takes to make their lives easier,” said Michael Beyer, Communications Director for Kaine for Virginia. “This new ad will highlight how this commitment comes from the values he has held throughout his life.”
Watch the ad here and view the full transcript and English translation below:
Spanish:
- Volunteer 1: Desde joven, Tim Kaine ha sido guiado por valores fuertes. El trabajo duro y el servicio a los demás.
- Volunteer 2: Estos valores lo llevaron a Honduras como misionero.
- Volunteer 3: Y con estos mismos valores crió a sus hijos junto a su esposa Anne.
- Volunteer 4: Tim Kaine se ha dedicado a mejorar las vidas de las familias trabajadoras de Virginia.
- Senator Tim Kaine: Yo reconozco sus esfuerzos y su lucha es mi lucha. Porque todos somos Virginia.
English:
- Volunteer 1: From a young age, Tim Kaine has been guided by strong values. Hard work and service to others.
- Volunteer 2: These values led him to Honduras as a missionary.
- Volunteer 3: And he raised a family with his wife Anne with these same values.
- Volunteer 4: Tim Kaine has committed himself to improving the lives of Virginia’s working families.
- Senator Tim Kaine: I recognize your efforts and your fight is my fight. Because we are all Virginia.
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